February 12. 2016
E-LUX’s Knowledge Of The Game Is The Key To A Successful Business
“Remember it is a business at the end of the day. So read, listen, and learn all about the business as much as you can.”
Check out the interview with E-LUX exclusively on Skilly Magazine Online.
Skilly: Where did this all start? Tell us about your journey in the entertainment business.
E-LUX: I’ve been in the hip hop game for 20 years. I started out in Harlem NYC. I was part of a group then known as The Quiet Mob. Back then the game was different as expected and I worked with various artists throughout my career. I’ve worked with Wu-Tang affiliates and Horror City affiliates on Long Island. I also had the pleasure of working with Poetic (Gravediggaz) before his demise.
These days I have reinvented The Quiet Mob and it is an independent label named Quiet Mob Productions and a five man group composed of myself, NET1 Tha Livest, D.A (David Ashby), and A.O.N (All or Nothing). The group released an EP titled ENORMITY last year.
So far I released two solo projects, Fallen Soldier and First In Last Out which was released December 22, 2015. Both can be found on ITunes, Amazon, Google Play, Spotify, or anywhere you can stream music or purchase digital music.
What would be your biggest piece of advice for the young kids out there trying to do what you do?
Believe in yourself even when others don’t. Opportunity is all around you, but it’s important that you feel comfortable in your situation. The most important thing about hip hop is that you love what you do. Remember it is a business at the end of the day. So read, listen, and learn all about the business as much as you can.
Make sure you have your own sound. The worst thing you can do is sound like someone else. Remember this is music and you are supposed to be an artist. Artists create and bring forth new things. Find out who you are as an artist and be you, not someone else.
What are some of the hardest challenges and tasks in your position?
The hardest part for me these days is balancing family, work, and music. All have to be separate, but each getting the attention it needs to be successful. The other side to it is that there are so many artists out here that it’s hard to be heard or recognized. There are so many outlets for independent artists and so many independent artists want to be heard that there is an over saturation of music. The hardest challenge these days is getting people to hear the music.
We all know the entertainment business is very tough, but what do you find is the best way to promote and advertise your music?
I don’t think there’s a right or wrong answer to that question. You can do shows, Soundcloud, run ads, have a website, etc. All the above would be a good idea, but the best way to promote your music in my opinion is by word of mouth. If people are not talking then nobody is listening. You have to get people talking about you in order for someone to raise an eye brow and hopefully that conversation gets heard by the right person.
Tell us about your city. How are the artists and the fans?
I’m originally from NY on 99th and Lexington. We all call it the “Hill.” Being from NY there’s artists all over. Everyone has talent and everyone is moving forward trying to be heard. These days I reside in Georgia. It really doesn’t matter where you at because in Georgia the artists are the same as in NY, but with a different vibe. Here you have an NY rapper dead smack in Georgia and I sound different than everyone else which could be a good thing or a bad thing.
Where do you see yourself a year from today?
I see myself with more fans. More than likely two more albums will be done whether it’s another solo album from me or another Quiet Mob album I produce.
Who and what were your biggest inspirations? Who do you look up to in today’s world?
My inspirations growing up were those people who had great success. There’s really no one in particular. I’m more attracted to successful individuals and their stories of how they got where they are.
How do you feel about the music coming out today? Do you like it?
The production is great in today’s music. In my personal opinion I want the artists to be more creative. Too many songs sound the same or have the same vibe. I am a lover of hip hop and the music, and people of all nationalities. I’m never one to down another brother for making it. If the people like the music they like it.
I do like some of the music today, but I don’t really listen to a lot of it for the sake of clouding my mind. If I don’t listen to it I can create better as an artist which will guarantee that I don’t sound like someone else. If by chance I did make something similar to someone else, it was done by coincidence and out of pure honesty. I definitely pride myself on not sounding like anyone else.
Where can we contact you and find you online?
Official Website: www.theofficialelux.com | www.quietmob.com
Green Lights for E-LUX
By Rude Boy Magazine on September 15, 2014@rudeboyasia
E-LUX is a Georgia based independent hip hop recording artist/producer with a passion for music, growing up in Spanish Harlem, New York and with an acute ear for music of all genres. He has always loved and has been a part of the hip hop culture, and since the age of 7 rhyming had come naturally, being influenced by artists such as Kool G Rap, Big Daddy Kane, Jay Z, Busta Rhymes,Eminem, Scarface, DJ Premier, Pete Rock, and Dr. Dre.
A former member of a hip hop group named “The Quiet Mob”, who released an album that was released on ECHO USA with songs “Remember Them Niggas from the Hill”, and “Red Light Green Light”, E-LUX is also the founder of music production company Quiet Mob Productions which is an acronym for Quietly Uniting in Every Way to Move on Brothers. He has been honing his craft and developing new sounds for his future and recent releases “Discussion” and “Live Fire” from his debut solo album Fallen Soldier that will be released this year.
This artist does not cater to the trends of hip hop music, but is always experimenting with new rhyme styles and production techniques to separate himself from the ever changing music of hip hop. He designs his music to consist of hard hitting beats to keep your head moving non-stop. At a time when the artistry and craft of writing is at an all time low, E-LUX crosses that bridge of old and new, blending the style for a new generation as he captures the old at the same time, bringing you back to the essence of hip hop. He focuses on songs that are well written and well versed, with a meaning that a listener will be able to hear within the music and rhymes as they are delivered in every song he speaks to his audience. E-LUX is sure to rise to the top of the game whether it will be underground or mainstream, he is guaranteed to capture you as a listener and become a fan of his music.
Check out E-LUX online at www.quietmob.com
E-LUX – Discussion
E-LUX – The Light
E-LUX – Live Fire
http://bausdaily.com/rapper-e-lux-takes-flows-success/ July 17, 2014
“Keep trying! Learn from your mistakes and experiences in life. That is what life is all about. Life is a learning process and one should never stop learning. Being consistent, listening, and learning from your past experiences will keep you from traveling down the same path twice…”
BAUS: How did you get your start in the entertainment world? What made you decide it was for you?
I actually got my start some years ago working with a producer who was affiliated with WU-TANG and Protect Ya Neck Records. He would bring me and my partner at the time out to North Jersey to record and would take us on radio promotion tours. I’ve worked with various artist throughout the years. Music isn’t something I decided to do, music is in my soul. Music is life, music has always been my life since age 7.
Can you tell us a little about what you do outside your professional life. Do you have any other business or hobbies you are involved in? If so, tell us about it!
Outside of music I actually work for government in the Information Technology field. I get to give back to the soldiers and teach and train them on their Information systems and help them get ready for deployments. I love to collect old money, coins, and basketball cards. Things that just don’t depreciate. I dabble in the stock market also.
How do you feel is the best way to balance your life in music, and life in your profession?
If your family supports what your doing it makes it very easy to balance music and life. Music is fun and family is fun. As long as I’m having fun doing the things that I love to do there’s never an issue. As far as my actual career outside of music those stay separated all together. When I’m at work I’m at work. When I’m in the studio I’m at work and not thinking about my career only the music.
What do you feel you offer to the world that other entertainers don’t offer? What is your specialty?
My specialty is the love that I have for the craft of writing lyrics. The love for the music itself. In todays Hip Hop there’s no love for the craft of lyrics anymore. Everything is simple and dumbed down for the listener. There’s not enough creativity going on in music. What I bring to the table is that which has been forgotten about in rare form to a changed audience who seem who don’t listen to lyrics but seem to listen to just the beat. So my specialty is my voice. In hip hop you have to have a distinct voice which in turn gives you a distinct sound.
What is the best way to get up from your falls from your experiences?
Keep trying! Learn from your mistakes and experiences in life. That is what life is all about. Life is a learning process and one should never stop learning. Being consistent, listening, and learning from your past experiences will keep you from traveling down the same path twice.
Of all your lessons learned in life, what do you feel makes a person truly successful in life?
What makes a person successful in life being positive and surrounding yourself with positive people. If you hang with people that are negative and all they do is talk negative daily that kind of sinks in your head and you yourself become negative. But if you hang with positive people who are constantly motivating you as well as themselves you cant lose. The key is to have a plan A,B, and C. A man with no plan will never be successful. He will never be able to make moves.
What are some ways you created your success in entertainment? What do you do differently from others?
Motivation within myself is key to my success. Knowing that today there are so many signed artist and independent artist out there I just ask myself what can I do to separate myself everyone else? The answer to that is I don’t listen to what everyone else is doing I just do me.
http://rudeboymag.com/e-lux/ Rudeboy Magazine June 30, 2014
E-LUX is a Georgia based, independent hip hop recording artist/producer with a passion for music. Originally from Spanish Harlem, New York, E-LUX has had an acute ear for music of all genres. He has always loved and has been a part of the hip hop culture, being influenced by artists such as, Kool G Rap, Big Daddy Kane, Jay Z, Busta Rhymes, Eminem, Scarface, DJ Premier, Pete Rock, and Dr. Dre. A former member of hip-hop group “The Quiet Mob”, E-LUX is now an entrepreneur, founding music production company Quiet Mob Productions, an acronym meaning “Quietly Uniting in Every Way to Move on Brothers”. He has been honing his craft and developing new sounds for his debut solo album Fallen Soldier that will be released this year. While producing and releasing his own album, he is also producing artist P.H.A.R.O.A.H.E on his label, and has released the first single “Other Wordly” from the upcoming album “Child of the Moon”.
It’s obvious E-LUX does not cater to the trends of hip hop music. He is always experimenting with new rhyme styles and production techniques to separate himself from the ever changing music of hip hop, designing his music to consist of hard hitting beats to keep your head moving non-stop at a time when the artistry and craft of writing is at a low. E-LUX is sure to cross that bridge of old and new, blending the style for a new generation as he captures the essence of hip hop. He focuses on songs that are well written and well versed, with a meaning that a listener will be able to hear within the music and rhymes as they are delivered in every song he delivers to his audience. E-LUX is sure to rise to the top of the game whether it will be underground or mainstream, capturing you as a listener.
You can find more information about E-LUX on his website www.quietmob.com, and on Soundcloud at soundcloud.com/quietmob.
http://www.dahiphopplace.com/e-lux-discussion/ by: Kendra Beltran June 26, 2014
E-LUX’s “Discussion” is an honest tale as he recounts everything from baby mama drama to time spent in jail. The beat isn’t overwhelming as it’s a easygoing walk down memory lane. The rhymes are on point and the delivery is both masculine and smooth. E-LUX’s voice carries a weight brought on by the things he’s gone through and is sharing through song. If you like hip hop that’s all about the reality of the cards dealt, check out “Discussion” by E-LUX now. ( http://quietmob.com/listen/s/discussion )